A writer’s platform is about two things: Finding the audience you want to serve, and effectively serving those folks. The folks from Freelance Writing Jobs offer some useful sites here, along with other ways to come up with blog post ideas that your readers want.
Yes, writers can benefit from the “pretty pictures” site, says Kirsten Oliphant (@kikimojo).
Be aware, though: “If you do not have an author platform built on teaching people how to write, Pinterest may not work as effectively as it would for those solving a problem. But the platform can be a great tool for your research and planning. The added bonus is that it provides that peek behind the curtain many fans love. It’s like sharing an intimate view of your planning process for your readers.”
I’m excited to be speaking on “Structuring Topics Without Structured Authoring” at WritersUA Central in Chicago on October 21. This conference for technical communicators has long been one of my favorites, but it’s been awhile since I’ve been able to attend.
What will I talk about?
I’m going to outline my history of trying to deliver the right information to software users at the right time, and in the right format. Today that means being flexible in developing help for mobile devices, on the web, and for traditional desktop computers. Using structured, topic-based authoring is one of the best ways to do that. Traditional help authoring tools like Adobe RoboHelp don’t always give you a direct way to enforce structure, but with some self-discipline, it’s possible.
Former STC president Nicky Bleiel on Interviewing Subject Matter Experts and Collaborating in GitHub
Scott DeLoach covering best practices in several areas
Leigh White on Organizational Challenges in CMS Implementation
Mike Baron on WordPress as a CMS
Joe Welinske (the founder of WritersUA) on a variety of topics
Good stuff, huh?
More fun stuff
Willis Tower (formerly Sears Tower) in Chicago as seen from the Chicago river (Photo credit: Wikipedia)
The conference is at the Willis Tower, one of the tallest buildings in the world. There’s a visit to the Skydeck on the agenda, so you can see all of Chicago at once. There will be networking lunches, and general fun with available adult beverages at the close of Day One.
So count on some fun too.
Monday, August 31 is the last day for early bird pricing for the conference, so head over to the conference website right now!
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